
It was announced earlier this week that 10tacle Studios, Europe’s largest independent developer, has developed and will publish a freeware game BMW M3 Challenge in anticipation of the release of the new BMW M3 Coupe.
The project is part of a free-of-charge distribution system that has been financed by a mid-six-figure development budget, carried by BMW and other sponsors through in-game advertising. The game is set to be released later this month ahead of the car’s release.
Additionally, 10tacle revealed that it is currently in negotiations with a world-renowned company looking to commission a comprehensive game project as part of an upcoming marketing campaign. They plan on beginning work on the project before the end of this year; the budget is said to be in the double-digit millions.














